Transparent Container Earns UL Certification

Posted by Transparent Container on 2/23/18 2:14 PM

On February 23, 2018, the team at Transparent Container received exciting news. “Transparent Container is now an authorized printer for UL Certification Marks.” According to the UL website

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Topics: Packaging Materials, Packaging Design, Innovative Packaging

The Secret to Radius' Double-Digit Growth 

Posted by Transparent Container on 2/1/18 9:08 AM

Linda Casey, Editor-in-Chief of BXP Magazine, wrote and published an insightful profile about Saskia Foley in the January/February issue. Foley is the CEO and President of the personal care brand Radius, and one of our favorite partners

 

Throughout the interview, Foley speaks candidly about brand positioning, shopper engagement and the future of retail. She also talks in-depth about the important role packaging plays in her organization’s astronomical growth. 

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Topics: Packaging Development, Brand Alignment, Innovative Packaging, Thermoforming

Top 3 Factors Affecting Clamshell Packaging Cost

Posted by Jeremy Selin on 1/24/18 9:14 AM

 

For those new to the packaging industry, finding straightforward answers can be difficult. Ask a simple question, and the response will likely be filled with jargon and language that only an expert would understand. A clamshell package is a retail packaging type that secures the product between two hinged sheets of (often sealed) thermoformed plastic. But if you were to ask “how much for clamshell packaging?” it can lead to an answer that leaves your head spinning.

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Topics: Cut Entry Costs, Thermoforming, Clamshell Packaging, Custom Clamshells, Stock Clamshells

7 Reasons Why the Much Maligned Clamshell Package Offers Value and Function

Posted by Jeremy Selin on 11/28/17 9:03 AM

 

Mentioning clamshell packaging to consumers brings up all kinds of colorful expressions. Search for “wrap rage” on Google, and you will find a number of articles and videos demonstrating the frustrations of consumers as they outline their experiences with clamshell packaging. Long battles to get them open include sharp objects and sometimes end with trips to the hospital, all to open a simple piece of plastic packaging.

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Topics: Clamshell Packaging, Custom Clamshells

How to Choose the Right Clamshell Tooling for Your Product

Posted by Jeremy Selin on 10/11/17 9:12 AM

 

Choosing the right clamshell tooling can be a lot like shopping for new clothes. When selecting a new outfit, you want to make sure everything fits just right, the price is within your budget, the materials and style are appropriate for the event, and that the fashion matches your distinctive personality. In many cases, ready-to-wear, off-the-rack choices are suitable, though some instances may require some slight alteration, and for certain special occasions, a hand-made suit or dress is the best decision. Finding the right package can present similar challenges. You must find the perfect fit for your product, meet budgetary needs, satisfy merchandising requirements, and elevate your brand’s unique character.

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Topics: Packaging Development, Clamshell Packaging, Custom Clamshells, Stock Clamshells

Transparent Container Blog

This blog will provide brand owners the latest insights and industry best practices.  Here you can explore content that addresses packaging efficiencies, packaging design, channel marketing and everything in-between.
Designer Highlight: Kee Yoo 
 

Before joining Transparent Container in 2007 as a Senior Packaging Concept Designer, Kee was a teaching assistant in the industrial design program at Purdue University and also had a background in consumer product design.

 

He’s a quick thinker who loves every phase of the design process and thrives on problem solving and conceptual development. Kee likes to bring a bird’s eye view into the design process and that perspective has him bringing fresh and novel approaches to projects. Plus, his excellent visualization skills make complex concepts easy to manage, reducing the overall design time.

 

To keep his design and creative juices flowing, Kee often participates in design competitions and has won many awards including the Liberty Hardware Design Contest, the International Aluminum Extrusion Design Competition, and The Robert Bruce Thomson Light Fixture Design Competition.

 

Kee holds a B.S. in Industrial Design from The Ohio State University and an M.A. in Industrial Design from Purdue University. He is an active member of several professional organizations, including the Institute of Packaging Professionals and the Industrial Designers Society of America. He’s an avid traveler who loves to learn about diverse cultures and what makes them unique.

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